Here is a little confession: I almost did not produce a spring 2011 due to lack of funding. However just the day that I was getting ready to throw in the towel until next season Eric Dorfman from The Green Shows call me. He invited me to be part of this season’s The Green Shows on September 2010. I have never done a big show before, nor have I ever shown in NY Fashion Week.
I have been dreaming of having a fashion show in NYC since I was a little girl, my mother can attest to that. Then, I worked in the fashion industry for 5 years and sort of shut down that aspiration mainly because the more you learn about the fashion industry the less enchanting it is. Fashion week was now to me, more about debauchery, consumerism, excessive trash producing and lots of trinkets individually wrapped in plastic–items that will end up in a land fill, no doubt about it. In short, Mercedes Benz fashion week wasn’t really in tune with my ethics and values as a sustainable designer. However, that is changing every season and I am excited for them and for fashion in general.
Now, with The Green Shows I have the opportunity to showcase my collection in an environment that is in accordance with all the reasons I started Auralis in the first place. That is something I can sign my name on to. I am planning to do this well, showcasing not only my humble talents but all the other artists with mad skills I will encounter along the way. It will be a tropical color explosion-meets community effort-meets sustainable design-meets pure love of the craft! Fashion shows and press are a necessary part of the business especially when you are an up a coming label like me. Even though sometimes my creative self prefers to be in a room playing with fabric all day that is not the way to help the world be more sustainable.
The goal is to produce a 20-25 look collection by September 1st (which also happens to be my birthday). I am not sure I will be able to blog everyday but writer and new roommate Suset Laboy will be reporting when I am not. You, my lovely readers out there will be seeing first hand whether or not it is humanly possible to achieve this. I am pretty sure it will be a fun and exciting ride from here till Fashion Week!
I leave you with my favorite quote from Henri Matisse The man who drew with scissors.
“take the path your talents make you take”